About Us

Smart Content. Smart Systems. Real Growth.

Custom systems built for solopreneurs, coaches, and consultants who want to grow without burnout.

Why Think Lean?

Scaling Your Business Without Scaling Your Stress

At Think Lean, we believe small businesses deserve big-business growth systems without the corporate chaos.

We help solopreneurs, coaches, and consultants scale smarter by blending AI-powered content creation, automation, and growth strategies into one streamlined system. Our goal? To help you spend less time stuck in the weeds and more time doing what you love.

We know the challenges of running a business solo or with a small team:

Wearing too many hats.

Struggling to stay visible online.
Spending hours on tasks that could be automated.
Feeling like growth is possible… but just out of reach.

That’s where we come in.

With Think Lean, you get clarity, strategy, and implementation all under one roof. From content systems that attract clients to automation workflows that run in the background, we build lean, smart solutions designed to keep your business moving forward (even when you’re offline).

Our Approach

Clarity First

We start by identifying what’s working, what’s not, and where your biggest opportunities lie.

Simplify & Systemize

We remove unnecessary complexity and set up the right tools to support your growth.

Implement Fast

Whether it’s content, outreach, or automation, we deliver solutions that work now not “someday.”

Meet the Founder

Cristina Rexach

Think Lean was founded by Cristina Rexach, a business consultant with over 15 years of experience across sales, marketing, recruiting, and operations.

Cristina has worked with multiple organizations building systems that increase efficiency, improve visibility, and generate consistent revenue. She understands firsthand the demands of running a business with limited resources—and how the right blend of strategy, automation, and intentional content can create freedom and profitability.

Her approach is hands-on, strategic, and results-driven. She’s passionate about empowering small business owners to:

Simplify their operations without sacrificing growth.
Leverage AI tools to work smarter, not harder.
Build sustainable marketing systems that attract the right clients on repeat.

When she’s not crafting client growth strategies, Cristina enjoys beach days, traveling, playing pickleball, and creating businesses that give others the freedom to live on their own terms.

📞Book Your Strategy Call

Why “Think Lean”?

Get Systems That Scale with You, Not Stress You Out

Because growth doesn’t have to mean more complexity, more stress, or more hours at your desk.

It’s about working smarter, not harder—and letting the right systems carry the load.

When you work with us, you’re not just getting deliverables—you’re getting a partner committed to helping your business grow sustainably, efficiently, and profitably.

Let’s scale your business, without scaling your stress.